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About AIVO
AIVO builds AI-native products that change what businesses can do. We solve hard problems, help people do more, and open up things that weren't possible before AI.
About the Role
The Performance Marketer drives profitable customer acquisition for our stealth e-commerce project: AI-personalized products sold online across the US, UK, Australia and Europe.
You own paid media and the funnel behind it. You launch, test and scale campaigns, and you know your numbers: CAC, ROAS, conversion and LTV.
Mission of the role
Build end-to-end acquisition campaigns predictable that scales revenue month after month.
In this role, you will:
• Plan, launch and optimize campaigns on Meta, TikTok, Google and other channels.
• Optimize the funnel. Improve landing pages, offers and checkout with design and product through constant A/B testing.
• Test creatives at speed. Brief and test ad creatives, hooks and UGC with the content and creator teams.
• Write copy that converts. Write ad copy, hooks, headlines, landing pages and emails, and test them relentlessly.
• Run email and lifecycle. Build email and SMS flows that convert, recover carts and bring customers back (churn & retention).
• Own the numbers. Track CAC, ROAS, LTV and unit economics, and report clearly every week.
• Manage marketing projects. Plan launches and seasonal campaigns, and keep them on schedule.
• Shape growth strategy. Find new channels and markets, and recommend where to put the next dollar.
Tools and workflow:
You don't need experience with all of these to apply.
• Ads: Meta Ads Manager, TikTok Ads, Google Ads.
• Analytics & tracking: GA4, pixels, Conversions API, attribution tools.
• Email & SMS: Klaviyo or similar.
• Landing pages & testing: A/B testing tools and Claude.
• Notion & FigJam: campaign planning, briefs and funnel mapping.
• Frame.io: ad creative review and approvals.
• Close work with the founders, Product and Creator teams: weekly alignment on targets and tests.
You might thrive in this role if you:
• Have run 5 to 6-figure paid media campaigns for e-commerce or DTC brands.
• Are data-driven and obsessed with performance.
• Understand creative strategy and what makes an ad work.
• Write sharp, persuasive direct-response copy in fluent English.
• Are proactive, structured and fast.
• Like fast-moving startups and want to take ownership.
Bonus if:
• Have scaled a DTC brand internationally
• Have experience with gifting or personalized products
Absolutely NOT Required
• A degree or a diploma
• Having ALL of the skills/experience listed above. If you're interested in the job, please apply!
Why Join AIVO?
• Shape the growth of a new category in AI e-commerce.
• Real budgets, real ownership, visible impact from day one.
• Join a team focused on results, speed, and new ideas.
If you love turning ad spend into growth, we'd love to hear from you.